The Casemate Group is one of the leading independent specialist publishers (Casemate Publishers and Oxbow Books) and distributors, providing global sales, marketing, print, digital and publishing services. Publications include the very best in archaeology, art, architecture, aviation, medieval, military and social history, with over 200 client publishers from both trade and academic sectors.
In this varied role as group marketing manager, you will be required to develop a keen understanding of our customers and niche areas of reader interest, and manage both the day-to-day marketing activities of the marketing department, and long-term marketing strategy for the company.
Key responsibilities include:
· Managing all marketing for the company and activities within the marketing department
· Developing the marketing strategy for the company in line with company objectives
· Overseeing implementation of the marketing strategy – including campaigns, events/conferences, digital marketing and PR
· Overseeing the company’s marketing budget
· Overseeing creation and publication of all marketing material in line with marketing plans
· Work in partnership with the company’s distribution clients to promote their key publications
· Work closely with the editorial teams to plan marketing campaigns and materials for new product launches
Based at our central Oxford offices, you will work closely with the UK and US sales teams, and collaborate with the company’s US group marketing manager to deliver campaigns that both promote the company’s brands and grow its revenue most effectively, worldwide.
The ideal candidate will have:
· Strong creative outlook
· Strong analytical, organisation and project management skills
· Qualification in marketing or at least three years’ experience
· Excellent written and verbal communication and presentation skills
· Confident, professional and dynamic personality
· Enthusiasm for history and/or archaeology
Applicants must have an existing right to live and work in the UK. The position is office-based and full-time (35 hours per week, Mon-Fri).
To apply, please contact Simone Drinkwater with your covering letter and CV. The closing date for this role is 3 February 2014.